The “bottom line” ROI of social networks: zero

Real-life case: Brands and social media: Nathalie is the Marketing Director for a major financial products company. She applied everything she read, saw, and heard on blogs, LinkedIn, at conferences, on YouTube, and while meeting with service providers to make her brand highly accurate mobile phone number list visible on social media.

In fact, around its site, there are:

A great presence on LinkedIn.A business page with 250,000 followers and  what is rebranding: how to do it, risks and mistakes sponsored posts.
Optimized employee profiles: rewritten URLs, branded and non-branded banners offered by the company, completed information sections, etc.
Several Facebook pages: for individuals, for businesses, The “bottom  for recruitment.
A YouTube channel with a mix of corporate, collaborator and client singapore lead videos.
An active Instagram account.

Educational materials on financial products on Slideshare.

Snapchat and TikTok accounts to maintain relationships with younger customers.
She practices community management and has opted for an employee advocacy solution. But when she measures her results, they’re rather mixed: there’s certainly some engagement, but in terms of business and leads, whether professional or individual, she sees nothing coming.

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