With Sprout’s Paid Performance Report for Instagram, you can track any number of Instagram advertising campaigns for the metrics that matter most.
As social media becomes more
more prevalent in our lives, we continue to see studies showcase the effects that it has on our well-being, mental health and self-perception. One recent study in particular discovered the impact america phone number list that Instagram likes can have on adolescents.
If we start to compare ourselves or base our self-worth on the amount of likes we receive online, especially compared to popular influencers and celebrities, we’re going to have a bad time. Which is using the Strikingly blogging tool why many Instagram has toyed with the idea of hiding likes in the past.
However, Instagram decided to settle on a happy medium—giving users the option to hide likes themselves, either from their own posts or from other Instagram posts.
Throughout this article
we’ll talk about the different ways you can hide Instagram likes, as well as why you might want to.
In the study mentioned earlier, researchers took a group of 182 students between the ages of 13 and 18 and had them imagine a situation where one of their Instagram posts got a lot of likes and ukraine business directory one got very few likes. The participants who imagined getting few likes had far greater negative sentiments than positive, especially in those more susceptible to feedback.
It’s true that
social media likes can have a negative impact on a user’s mental health. Like it or not, social media has a proven impact on our brains. So keeping your followers from seeing the number of likes your posts have can help combat that comparison—especially as an influencer.
However
even as a brand, there can be benefits to turning off likes.
Firstly, the likes you receive is a vanity metric. There’s very little importance when measuring the overall performance of your Instagram marketing efforts. Liking as we scroll has become second nature, so it doesn’t mean much beyond that.
Instead, you want to pay attention to Instagram metrics like comments and shares. This shows that your post resonated enough for users to take intentional action.
How to hide likes on Instagram
You can hide likes both on your own Instagram posts as well as likes on Instagram accounts you follow.