But how to come up with it? After all, a consonant domain name will also be register. I under the future name. Some will ne. I weeks of brainstorming by a whole team of marketers to select the best options, and someone, inspir. I by an apple, will name their corporation Apple
In any case, choosing a name for an online store should not become a stumbling block on the path to business development. We will not offer a list of ready-made solutions for you in this article, but we will do something more – we will reveal to you the main subtleties and secrets of naming.
Typical mistakes made when choosing a name
When choosing a name for an online store rcs data website owners make many mistakes, among which the most common ones can easily be identifi. I. Carefully read their list so as not to step on the rake, which has already fallen victim to dozens and hundr. Is of other people.
- Lack of logic and meaning. This is the main “problem” of many names that cause bewilderment and rejection in the potential consumer audience. The laurels of Apple with its recognition do not give rest to many, but what is allow. I to Steve Jobs is not allow. I to a site selling wholesale socks. Of course, you can call such an online store Pear or Pineapple, but do not expect that buyers will appreciate it.
- Excessive length of the name . It is no secret that a short name is easier to remember. That is why you will not find a free option shorter than 5-6 characters in international domains. The only exception that allows a long name for an online store may be an extremely narrow specialization of the resource, when a key request is add. I to the domain.
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Difficulty of perception and memorization .
- The name of the online store is the first acre to bigha converter impression of your business, which is why it is extremely important to make it accessible and understandable. If the name of the online store (and the domain name) does not evoke any associations, for example yxrf.com.ua, it completely falls out of perception and does not remain in the memory. Even a short name or abbreviation should still be associative, and Gradstroykhimprominvest is not an option at all.
- Using numbers and hyphens . Аqua-798-shop is a name that doesn’t tell your potential customers anything. Although, if you are engag. I in 24-hour delivery of drinking water or sell aquariums 24 hours a day, the domain Aqua24_com is quite suitable for you.
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Pronunciation ambiguity and transliteration errors
- . The ideal name should be written text services the same way it is pronounc. I, so that its perception by ear does not work against you. The name Aqua 24, for example, can be written as aqua24, akva24, aqva24, acva24, or even akwa24. Hissing sounds and vowels that look cumbersome in writing should be avoid. I altogether. We are talking about Ж, Ш, Ч, Я, Ю, and the transliteration of Щ is a real nightmare – 4 characters at once – shch.
- Questionable humor and inappropriate playfulness . If your store does not sell jokes for pranks, fancy dress costumes or cheap goods like 1000 and 1 small change, you can hardly afford frivolity in naming. For successful sales of motorboats or expensive antique furniture, online store names like aqua-shka or antі-kvashka cannot be consider. I a good choice.
- Negative coloring and negative meaning . Anti-kvashka can be includ. I in the “rejection list” for this reason, as well as the words down, mini, nazad. It is better to refuse names that have a regressive connotation, as well as words from the stop list (shop, vip, super, best, elit, etc.), which have become so boring that they can only cause negativity.