When you think of customer support, live chat and call centers come to mind, right? This is great because this is often what gets users to convert: the ability to get leads from real people.
The need for this type of support becomes evident whenever the product becomes more complex. Buyers don’t always have time to research all the details they’re interested in, so you need to act now.
Consider the genius of Apple. These people are not just sales representatives, they are experts who can help you with any questions you have about their products and services.
Transformation is not the end.
Think about it after buying it
Purchase confirmation, delivery, money in fax lists your pocket and that’s it, right? Not really. Competition is getting fiercer. Focusing on attracting new customers isn’t always the best thing to do, at least when you’re smaller.
Existing customers who are happy with you will generate more revenue in the long run. That’s exactly what you’re looking for, right?
Let your customers spread the word about you
Maximize the utility of your purchases
Give candy at the right time
baby candy images
There are coupons everywhere. In fact, it has become hong kong phone number a habit to look for discount codes before completing a purchase. It also affects shopping cart abandonment when people leave the site when they see the entry code element.
There are many types of buyers, and the behavior differs from industry to industry: genuine demand for a product, impulse buying, private clubs, etc. The buying triggers for all these buyers are different.
Just like giving candy to a child when they cry, here you have to give it at the right time to complete the purchase. What Candy Is About:
Discount codes/coupons, free shipping (these are money candies)
Correct product information
Social proof (recommendations, reviews)
Time must be discovered and tested. There is no right time for every business.
Start e-commerce customization. Make it today!
customer segmentation
Over the past few years, content personalization has the role of lead generation begun to dominate e-commerce. The promise of personalized commerce began with Amazon 10 years ago. Third-party services also make it affordable for smaller websites.
In 2014, more content personalization will appear in e-commerce strategies. Like marketing automation, it is also part of the e-commerce marketing trend.
