It’s worth adding to the scarcity of Recommend products your email by revealing how much of the item is left in stock.
Pay attention to your website’s excellent return policy.
Find out the main reasons for customer churn and try to combat them with exclusive discounts.
Include testimonials in emails
Did you miss something? Let us know your thoughts in the comments below. Plus, check out these 20+ statistics to see how many baskets were missed.
Improve email marketing conversion rates with customer segmentation
Email Marketing Segmentation Ideas for Email Marketing
Customer Recommend products segmentation
In our previous blog post, we discussed how to phone number library use email marketing to become a successful eCommerce marketer.
To achieve this, we recommend spending some time segmenting your target audience.
Of course, customer segmentation is important for every business.
But in e-commerce, you have more tools for email recipient segmentation that will help you increase email open rates by 30% and click-through rates by 50%. What do you expect your sales to be? big?
Segmenting your email database may take some time at first, but it’s really worth the effort. We’re here to give you a starting point, suggesting 7 customer segmentation criteria to improve your email marketing ROI.
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1. Last purchase date
For example…
Create a category of users who did not complete any purchases last month
Or divide your email subscribers into 3 categories: People who purchased before, after, or happened to be on a specific date (e.g. Black Friday)
Why?
Definitely free shipping
Because free shipping has many other meanings and is a complex subject. Please note the following:
Offering free shipping on orders above average buy job function email list order value will increase AOV
Additional shipping charges may reduce total transaction value
It might reduce your profits (you’ll be responsible for shipping costs), but it will increase the number of customers.
Find the right balance and you’re ready to start using it. Don’t forget to make your free shipping threshold visible throughout your website.
Populate all product pages with upsell and cross-sell suggestions
Upselling makes customers buy more expensive products, while cross-selling makes them buy more products. Both mean more revenue per order.
Our recommendation is to place upsells on the right side of the page (higher value products) and cross-sells (complementary products)
Upsell product recommendations
Test different combinations and prices to see which ones give you the highest AOV. Vibetrace allows you to easily place product recommendations on your website.
